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Robert B. Cialdini PhD - Influence, New and Expanded UK: Psychology of Persuasion | Paperback | 592 Pages Collectible Display & Storage 000 Orbeez: Provides a soothingInfluence, New and Expanded UK: The Psychology of Persuasion This foundational and wildly popular go to resource for the science of influence and persuasion, written by renowned expert Robert B. Cialdini PhD, is an international bestseller with over 5 million copies sold. This new and expanded edition includes new research, new insights, new examples, and online applications, making it essential reading for professionals in business and careers. Dr.